Wednesday 25 February 2015
Friday 13 February 2015
Photoshop tutorial
Photoshop tutorial
- Select tool- to select objects and change the colour, delete things etc
- Layer mask - can hide some of the title or other things
- Blending modes - creates interesting colour schemes for a selected object
- content aware move - moves an object while keeping the background the same
- content aware fill - removing an object out of a photo while keeping the background the same
- auto - allows you to click an image on the screen without having to right click and and click select layer 2 e.g.
Tuesday 10 February 2015
Ill Manors: Print platform initial task
Men's Health Interview
Identify the target audience (demographic/psychographics) for this magazine. How is that particular audience attracted?
The target audience for this magazine is mainly aimed at males who want to become fitter and healthier. This target audience is attracted as they have articles talking about how to loose weight and gain six packs within just months. In the demographic group, the readers would be C1.
Does the article do more than just entertain? How?
Yes the article does do more than just entertain. It tells us about the movie Ill Manors than just talking about men's health. However, it does link both topics together which makes the article more intriguing.
Does this text allow the audience to participate/contribute?
Yes, the text does allow participants to contribute to the article as it has a comment section right at the bottom of the page which allows the writers of the articles as well as other people to see some of the reviews people have left
What codes/conventions of print interviews can you find in the article?
How is the narrative used to tell a story in each interview?
In the interview, Plan B talks about Ill Manors and why he wrote it. He also talks about him being overweight but then losing a lot of it and linking it to his movie. The fact that he talks about being overweight and loses it intrigues the readers more as they want to know how to become fit quickly. Plan B can be their inspiration.
What synergy can you find between this text and the broadcast examples we have studied?
There is synergy between the television broadcast interview and the media text interview.
NME Magazine Interview
Identify the target audience (demographic/psychographics) for this magazine. How is that particular audience attracted?
The target audience for the article, which is a music magazine, is aimed mainly at men between the ages of 17-30. The audience is attracted to this magazine as firstly, it talks about Plan B, who is a famous artist and secondly, it talks about Plan Bs new movie, which he directed himself. I think the that these readers would be Aspirer in the psychographic group. In the demographic group, the readers would be C2.
Does the article do more than just entertain? How?
Yes, this article does do more than just entertain. This is because it doesn't only talk about Plan Bs movie but it also talks about the London riots and how Plan B thinks its David Cameron's fault for the cause of it, which engages the readers more.
Does this text allow the audience to participate/contribute?
Yes, the article does allow the readers to contribute to the discussion as at the bottom of the page it says login to leave a comment which makes the readers fell they have a say in it; they feel personally involved.
What codes/conventions of print interviews can you find in the article?
The article has a yellow box in the middle of the article which quotes Plan B "The conservatives come along, al pig-headed and go, 'Ooh, that's [arts and culture funding] a waste of money'. That is what f***ing happens, mate.' It also has a print image of a magazine cover of what Plan B thinks about David Cameron.
How is the narrative used to tell a story in each interview?
The narrative in the article is telling the readers how Plan B feels about David Cameron and him causing the London riots, this is what intrigues the audience and the fact that he is an artist also does.
What synergy can you find between this text and the broadcast examples we have studied?
Identify the target audience (demographic/psychographics) for this magazine. How is that particular audience attracted?
The target audience for this magazine is mainly aimed at males who want to become fitter and healthier. This target audience is attracted as they have articles talking about how to loose weight and gain six packs within just months. In the demographic group, the readers would be C1.
Does the article do more than just entertain? How?
Yes the article does do more than just entertain. It tells us about the movie Ill Manors than just talking about men's health. However, it does link both topics together which makes the article more intriguing.
Does this text allow the audience to participate/contribute?
Yes, the text does allow participants to contribute to the article as it has a comment section right at the bottom of the page which allows the writers of the articles as well as other people to see some of the reviews people have left
What codes/conventions of print interviews can you find in the article?
How is the narrative used to tell a story in each interview?
In the interview, Plan B talks about Ill Manors and why he wrote it. He also talks about him being overweight but then losing a lot of it and linking it to his movie. The fact that he talks about being overweight and loses it intrigues the readers more as they want to know how to become fit quickly. Plan B can be their inspiration.
What synergy can you find between this text and the broadcast examples we have studied?
There is synergy between the television broadcast interview and the media text interview.
NME Magazine Interview
Identify the target audience (demographic/psychographics) for this magazine. How is that particular audience attracted?
The target audience for the article, which is a music magazine, is aimed mainly at men between the ages of 17-30. The audience is attracted to this magazine as firstly, it talks about Plan B, who is a famous artist and secondly, it talks about Plan Bs new movie, which he directed himself. I think the that these readers would be Aspirer in the psychographic group. In the demographic group, the readers would be C2.
Does the article do more than just entertain? How?
Yes, this article does do more than just entertain. This is because it doesn't only talk about Plan Bs movie but it also talks about the London riots and how Plan B thinks its David Cameron's fault for the cause of it, which engages the readers more.
Does this text allow the audience to participate/contribute?
Yes, the article does allow the readers to contribute to the discussion as at the bottom of the page it says login to leave a comment which makes the readers fell they have a say in it; they feel personally involved.
What codes/conventions of print interviews can you find in the article?
The article has a yellow box in the middle of the article which quotes Plan B "The conservatives come along, al pig-headed and go, 'Ooh, that's [arts and culture funding] a waste of money'. That is what f***ing happens, mate.' It also has a print image of a magazine cover of what Plan B thinks about David Cameron.
How is the narrative used to tell a story in each interview?
The narrative in the article is telling the readers how Plan B feels about David Cameron and him causing the London riots, this is what intrigues the audience and the fact that he is an artist also does.
We can find synergy in the television broadcast and in the article. This is because viewers watch the programme due to there being many famous people on and so its a similar reason for the article. People read it because Plan B is in it.
Guardian Interview
Identify the target audience (demographic/psychographics) for this magazine. How is that particular audience attracted?
The target audience for the article is aimed at mostly males between the ages of 20-39. This is because these are the people who actually start getting their life together and want to become successful which is what Plan B talks about in his biography and so saying this, the psychographic group is succeeder's. In the demographic group, the readers would be B/A.
Does the article do more than just entertain? How?
Yes, it does do more than just entertain. This is because it talks about Plan B's movie and his past life which is quite depressing and upsetting. This engages the readers more as they want to know more about his past life and how harsh and difficult it was.
Does this text allow the audience to participate/contribute?
Yes, the article does allow the readers to contribute to the article as it says leave a comment right at the bottom of the page which makes them feel personally involved.
What codes/conventions of print interviews can you find in the article?
The article has two images at the top of the page and towards the middle. The first image is a picture of Plan B looking powerful and the second image is a picture of Riz Ahmed in the actual movie Ill Manors, looking towards a mirror, pointing a gun at himself in it.
How is the narrative used to tell a story in each interview?
The narrative is used in the interview which tells the readers a story. This is because, Plan B tells us about his entire past life which intrigues the readers into it more. He says it in way which makes it story-like.
What synergy can you find between this text and the broadcast examples we have studied?
Synergy has been used in the DVD extra and in this article. This is because they both talk about Plan Bs life and how it has allowed Plan B to come up with the idea of making the film and linking it to his past life.
GQ Magazine article
Identify the target audience (demographic/psychographics) for this magazine. How is that particular audience attracted?
The target audience for the magazine is aimed at young adult males from the ages of 18-25 years old. The magazine is targeted at this type of audience because it has features inside which a stereotypical male would like. For this the psychographic group is a reformer. In the demographic group, the readers would be C1.
Does the article do more than just entertain? How?
Yes, this article does do more than just entertain. This is because, it talks about literally everything related to the movie ad so we gave a huge insight of what was going through Plan Bs mind when shooting this film.
Does this text allow the audience to participate/contribute?
The text doesn't really allow the readers to contribute however, it does let the readers re-tweet it and share the opinions on twitter and so they do have a small say in it.
What codes/conventions of print interviews can you find in the article?
The article has an image of Plan b shooting the film with a huge expensive-looking camera, which tells the readers that he was serious about making the film as he used expensive/experienced equipment. It also has the music video trailer right underneath the Plan B image which broadens the audience as more people will see the film and the music video.
How is the narrative used to tell a story in each interview?
The interview helps create an overall story of Plan Bs thoughts and feelings when making the film as well as his past life. It also tells about what he wants to do and his opinions on other things such as him not wanting to be an MP.
What synergy can you find between this text and the broadcast examples we have studied?
There is synergy between the radio broadcast and the article as they both talk about Plan B's life and the radio broadcast gives explanations to an extent as to why people act the way they do in East London which is similar in the article as he said the same thing.
Monday 9 February 2015
ill manors - music video
Forms:
How is it a typical music video?
The ill manors much video uses several of the key conventions of a music video. It uses convetions such as performance, narrative, thematic and symbolic.
Performance - It uses many shots of the artist within the video like close-ups, long-shots and high-angle shots. It also shows the artist , Plan B, in a real life situation; he is seen fooling around with the rest of the characters as well as beating up others.
Narrative - The video portrays a narrative by giving each character a role to present, telling the audience what its about, it also tells us what it is about in the lyrics. In addition, the it uses clips within the actual film in the video to promote it broadening the audience. Furthermore, because its only 3-4 minutes its uses very fast paced shots and lots of cuts as well as the artist being part of the story, however is only an observer.
Thematic - The ill manors music video uses a theme of violence/crime which links to the music; when quick dramatic shots are shown, heavy music plays to add to the significance of it. The music is rap which links to the setting as it is set in a derelict street.
Symbolic - It uses lots of symbols such as fighting scenes which links to the theme, crime. The lighting used is low-key lighting to create a gloomy and dull mood. Also, it is fast paced, to build up meaning and the pictures support the lyrics.
Representation:
How does it represent the London riots/rioters?
The music video represents the London riots as it uses a group of people portrayed as gangsters who are arguing and fighting with each other.It also show a woman recording the fight on her Blackberry (old phone, adds to the poor/dull scene) which is what rioters had done in the London riots. Also, the setting is set in an old and run-down town, which is where the London rioters had taken action as they couldn't really go to the rich areas and damage it.
Audience:
What audience pleasures does it offer?
The audience pleasures they offer is a corrupt government and portrays them in an insensitive light, because of the way they treat the youth. In addition, the way children are presented in the music video is a negative light as they are constantly seen rioting and causing havoc, this produces hatred for the youth in the eye of the older generation.
Institutions:
How does the music video help to promote the film?
The video helps to promote the fill because of the lyrics used in the film, the language has a major impact on expressing what the film will be about violence. The music video also uses words like 'chav' which have huge stereotypes behind them in today's society, just from the word we can tell the film will not be about anything formal or of higher class.
How is it a typical music video?
The ill manors much video uses several of the key conventions of a music video. It uses convetions such as performance, narrative, thematic and symbolic.
Performance - It uses many shots of the artist within the video like close-ups, long-shots and high-angle shots. It also shows the artist , Plan B, in a real life situation; he is seen fooling around with the rest of the characters as well as beating up others.
Narrative - The video portrays a narrative by giving each character a role to present, telling the audience what its about, it also tells us what it is about in the lyrics. In addition, the it uses clips within the actual film in the video to promote it broadening the audience. Furthermore, because its only 3-4 minutes its uses very fast paced shots and lots of cuts as well as the artist being part of the story, however is only an observer.
Thematic - The ill manors music video uses a theme of violence/crime which links to the music; when quick dramatic shots are shown, heavy music plays to add to the significance of it. The music is rap which links to the setting as it is set in a derelict street.
Symbolic - It uses lots of symbols such as fighting scenes which links to the theme, crime. The lighting used is low-key lighting to create a gloomy and dull mood. Also, it is fast paced, to build up meaning and the pictures support the lyrics.
Representation:
How does it represent the London riots/rioters?
The music video represents the London riots as it uses a group of people portrayed as gangsters who are arguing and fighting with each other.It also show a woman recording the fight on her Blackberry (old phone, adds to the poor/dull scene) which is what rioters had done in the London riots. Also, the setting is set in an old and run-down town, which is where the London rioters had taken action as they couldn't really go to the rich areas and damage it.
Audience:
What audience pleasures does it offer?
The audience pleasures they offer is a corrupt government and portrays them in an insensitive light, because of the way they treat the youth. In addition, the way children are presented in the music video is a negative light as they are constantly seen rioting and causing havoc, this produces hatred for the youth in the eye of the older generation.
Institutions:
How does the music video help to promote the film?
The video helps to promote the fill because of the lyrics used in the film, the language has a major impact on expressing what the film will be about violence. The music video also uses words like 'chav' which have huge stereotypes behind them in today's society, just from the word we can tell the film will not be about anything formal or of higher class.
Ill Manors index
Broadcast: Ill Manors film review
Broadcast: Ill Manors trailer analysis
Broadcast: TEDx Lecture
Broadcast: Ill Manors music video
Broadcast: Ill Manors making of DVD extra, television and radio interviews
Broadcast: Ill Manors trailer analysis
Broadcast: TEDx Lecture
Broadcast: Ill Manors music video
Broadcast: Ill Manors making of DVD extra, television and radio interviews
Ill Manors: Broadcast platfrom
DVD extras
What does this tell you about plan B's intentions in make the film?
Plan B's intentions for the film were to make us feel something towards the characters in the film as this happens in real life and so the audience can be aware of what really happens, making them realise that being a member of a notorious group or doing anything dodgy can lead to many implications and so it and so it may change peoples thoughts and perspectives of how they view life.
What do we learn about the production process in ill manors?
In the making of ill manors we learnt many things about the films process. These are that it was cheap to make as Plan B had a low budget because he couldn't afford to pay for the high equipment and so as the background music he used someone rapping rather than using instruments...........
What can you tell about the possible target audience for this short documentary?
The target audience for the movie is mostly aimed at teenagers and over who cannot read or write. This is due to the fact that the characters within the film have a role which are based around people with low intellectual and social development which attracts these people as they can relate to it. Also, as it is set in a derelict and run-down place, the audience instantly realise that it is aimed at individuals in gangs.
Does the film successfully do what the director Ben Drew (Plan B) set out to achieve? Explain your answer with reference to both the film and making of documentary.
I think the film did successfully do what the director set out to achieve. This is because in the DVD extra he talked about him wanting to make the audience feel something towards the characters within the film, he doesn't care what they feel, but as long as they feel something, he has achieved what he was intentionally supposed to do. Plan B has achieved this as the audience felt sympathy towards the characters, making them realise that this is serious topic because it happens in real life.
Broadcast/online
What is SBTV? Research the channel and explain how it became successful.
Identify the target audience appeal for this interview and say why.
SB. TV is a multi-faceted company by a small team of young people who work on web-based viral content at different music-based events. The media platform has its origins and its routes urban music. Most of its content can be seen on its own you tube channel which was created on 2nd November 2006, or on the official SB.TV website. Much of the content contains unprofessional footage or freestyle rap music videos. However, even though it is earlier uploaded videos contained entirely amateur footage, the channels latest uploads contain professional recordings.
The audience for the channel is aimed mostly at the younger generation as they are the ones who are interested in the latest gossip rather than the older generation.
What is the audience appeal for an interview like this? How does the opening of the clip emphasise this appeal?
This channel is aimed at teenagers as firstly, the presenter is young and secondly, the news they present to the audience appeals to the younger generation rather than the older generation. In the opening of the clip they are trespassing on private property when they shouldn't be. This emphasises the appeal as youngsters may also do this too just to have a bit of fun or just for the sake of it. It also engages the audience as they'd want to know if they get caught or not.
How is Plan B (the band) represented in this text?
Plan B is represented in the text as he is seen looking over the movie on a computer which tells us he represented as a...
Television
What is the history of the Jonathon Ross show? What channels has it appeared on? Why has Jonathan Ross been a controversial media figure in the past?
The Jonathan Ross show is a British talk show presented by Jonathan Ross and created by Hotsauce TV. It is located in The London Studios and the BBC Television centre. It was first broadcast on ITV on 3rd September 2011 and comes on Saturday evenings.
2) Identify the target audience for this interview (demographics/psychographics) and say why.
1) How popular is BBC Radio 1? Find average listening figures for the station. How has the BBC Radio 1 audience declined over recent years? Why might this have happened?
What does this tell you about plan B's intentions in make the film?
Plan B's intentions for the film were to make us feel something towards the characters in the film as this happens in real life and so the audience can be aware of what really happens, making them realise that being a member of a notorious group or doing anything dodgy can lead to many implications and so it and so it may change peoples thoughts and perspectives of how they view life.
What do we learn about the production process in ill manors?
In the making of ill manors we learnt many things about the films process. These are that it was cheap to make as Plan B had a low budget because he couldn't afford to pay for the high equipment and so as the background music he used someone rapping rather than using instruments...........
What can you tell about the possible target audience for this short documentary?
The target audience for the movie is mostly aimed at teenagers and over who cannot read or write. This is due to the fact that the characters within the film have a role which are based around people with low intellectual and social development which attracts these people as they can relate to it. Also, as it is set in a derelict and run-down place, the audience instantly realise that it is aimed at individuals in gangs.
Does the film successfully do what the director Ben Drew (Plan B) set out to achieve? Explain your answer with reference to both the film and making of documentary.
I think the film did successfully do what the director set out to achieve. This is because in the DVD extra he talked about him wanting to make the audience feel something towards the characters within the film, he doesn't care what they feel, but as long as they feel something, he has achieved what he was intentionally supposed to do. Plan B has achieved this as the audience felt sympathy towards the characters, making them realise that this is serious topic because it happens in real life.
Broadcast/online
What is SBTV? Research the channel and explain how it became successful.
Identify the target audience appeal for this interview and say why.
SB. TV is a multi-faceted company by a small team of young people who work on web-based viral content at different music-based events. The media platform has its origins and its routes urban music. Most of its content can be seen on its own you tube channel which was created on 2nd November 2006, or on the official SB.TV website. Much of the content contains unprofessional footage or freestyle rap music videos. However, even though it is earlier uploaded videos contained entirely amateur footage, the channels latest uploads contain professional recordings.
The audience for the channel is aimed mostly at the younger generation as they are the ones who are interested in the latest gossip rather than the older generation.
What is the audience appeal for an interview like this? How does the opening of the clip emphasise this appeal?
This channel is aimed at teenagers as firstly, the presenter is young and secondly, the news they present to the audience appeals to the younger generation rather than the older generation. In the opening of the clip they are trespassing on private property when they shouldn't be. This emphasises the appeal as youngsters may also do this too just to have a bit of fun or just for the sake of it. It also engages the audience as they'd want to know if they get caught or not.
How is Plan B (the band) represented in this text?
Plan B is represented in the text as he is seen looking over the movie on a computer which tells us he represented as a...
Television
What is the history of the Jonathon Ross show? What channels has it appeared on? Why has Jonathan Ross been a controversial media figure in the past?
The Jonathan Ross show is a British talk show presented by Jonathan Ross and created by Hotsauce TV. It is located in The London Studios and the BBC Television centre. It was first broadcast on ITV on 3rd September 2011 and comes on Saturday evenings.
2) Identify the target audience for this interview (demographics/psychographics) and say why.
The target audience would be interpreted as 16-40 years old. This is because the teenagers would be interested in the celebrities being interviewed, such as Rihanna, One Direction and Lady Gaga. The older generation would be interested as Jonathan also interviews important people such as David Cameron.Additionally, because of the rioters and not having answers, Jonathan Ross had an episode which was covering the issue and so attracted more of the older generation.
3) What is the audience appeal for a programme like the Jonathan Ross show?The Jonathan Ross show interviews many famous celebrities, such as Rihanna, Lady Gaga and Beyonce and this would be the reason as to why teenagers are interested in the show. The show is on every Saturday night which means it will have many viewers as people usually spend their Saturday nights at home just watching television. The show has also had many old actors and politicians and this would attract more middle-aged/middle-class people who have an interest in politics and the economy.
4) How is Plan B (the brand) represented in this text?Plan B would be seen as a successful individual as he's being interviewed on the Jonathan Ross show where many well-known people are interviewed. Plan B is also seen as a person who understand why the youth act the way they do and also defends hip-hop as a genre.
Radio
1) How popular is BBC Radio 1? Find average listening figures for the station. How has the BBC Radio 1 audience declined over recent years? Why might this have happened?
BBC Radio 1 is a British radio station operated by the British Broadcasting Corporation which also broadcasts internationally, specialising in modern and current popular music and chart hits throughout the day. Radio 1 provides alternative genres after 7:00 pm, including electronic dance, hip hop, rock, indie or interviews. It is aimed primarily at the 15–29 age group, although the average age of the UK audience in 2008 was 33. The time people spend with the BBC – on both radio and TV – has declined, as it has for other major broadcasters, probably as a result of audiences having a wider choice of entertainment of all types.
2) Who is the target audience for BBC Radio 1?Aimed at young target audience (15–24 year olds), particularly, although not exclusively, those from ethnic minorities.
3) How does Plan B promote Ill Manors in this interview?Plan B promotes Ill Manors as a film which shows what it happening with the youth and gives explanations to an extent as to why people act the way they do in East London. Plan B played a big role as he had directed, filmed and edited the film. The idea of him being so involved would attract his fans more as they know how good his music is so they would believe his work for the movie would be amazing too.
4) What representation of Plan B can we find in this interview?Plan B gives an insight of his lifestyle to the audience and describes how he's been sleeping on a sofa based in his studio because of the time and effort he's put into editing Ill Manors.
Thursday 5 February 2015
Double page spread- 500 words
The movie itself
A 16 year
old girl lives with her mother in a council estate. She is brought up around gangs
and has been slightly influenced to steal when in need due to her being so
poor. Her mother has been diagnosed with cancer and is asked to pay a great
amount of money for her treatment. However, she cannot afford this and so she
joins a notorious gang known for selling drugs, in her neighbourhood. Throughout
a year, City (The protagonist) is told to sell drugs as well as to collect
them, she messes about with her new friends and touches them e.g slapping their
bums but the gang members don’t take any notice of her strange behaviour as
this is considered as normal. The main gang member, Mercedes, begins to fully
trust City and takes her on a big job. They get into a car and during the course
of the journey City starts to touch up Mercedes. This gets her vexed and she
realises who she truly is, causing her to arrange her gang to beat City up…
Opinion of the film
My opinion
of the movie is that overall it was very successful. The characters had adapted
to their roles very well which made everything seem real making it more
interesting. The setting was appropriate as it was set in a derelict estate
which suits the concept and attracted the audience because they can really
relate to it and gain an insight of what reality is really like. Also, the music it think went extremely well
as it added depth to the scenes being played as well as adding tension and
suspense at the end where the audience do not know what has happened to City
when she gets punched. However, even though my original concept was gay drug
dealers, I still think it is successful of using lesbian drug dealers instead,
because it firstly adds a twist in the movie and secondly its unique as you wouldn't see a group of girls selling drugs to other people now, would you? And no one
has thought of the idea as well.
Interview – City
So how did you find your first movie
on set with everyone else?
Umm, well yes
this is my first movie and I would say I actually really enjoyed it. It was
great meeting new people and making new friends, it was an amazing experience.
I loved the make-up and all the different props I was told to wear as it really
helped me to get into character. It felt like I had already known everyone, that’s
how close we became and most of all, the director. She is probably the best
person to work with; she’s really kind and doesn’t shout out you if you get
something wrong, so that was one of the best things about working on set.
How did you get the job?
Well I was
told there were auditions for a movie called Problematic, I read what it is
about which fascinated me a lot and so auditioned. A week later I got a phone
call from the director saying I got the part which I was ecstatic about and so
here I am.
Lastly, what was your favourite
scene?
Ahahaha, my favourite
scene ahh I would say the part where I had to be beaten up. I don’t know why
but i have always wanted to know what it would be like to get beaten up and I
finally know. Well I didn’t actually get beaten up, it was a fake fight but I still
loved it.
Subscribe to:
Posts (Atom)